The Omnichannel Guide for 2021

Discover how to deliver a consistent brand experience, connect with customers where they are and optimise your business with an assortment of sales channels.

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The Four-Pillar Approach to Holistic Commerce Success

Ecommerce adoption has accelerated in the face of COVID-19, making it even more important for retailers to integrate online and offline sales channels into a cohesive experience.

Retailers need a comprehensive, up-to-date omnichannel strategy that considers how consumer needs and behaviors have changed and recalibrates their understanding of their target customer.

  • Reevaluate mix of sales and ad channels
  • Explore opportunities in social commerce
  • Gain back-end operations visibility
  • Increase supply chain efficiency
  • Rebalance investments across channels
  • Identify partners who align with your strategy