Glossary

Glossary

The Ecommerce Answers glossary offers access to an excellent resource that clearly defines the most common and useful terms in the world of ecommerce. Gain a better understanding of both fundamental and complicated concepts as they relate to building a successful online store.

What is Average Order Value?

Average Order Value describes a key component of customer behavior. Read More

What's a Shopping Cart?

An ecommerce shopping cart on an online retailer's site is a piece of software that facilitates the purchase of a product or service. Read More

What is a Value Added Network? VANs for Online Business

Value Added Networks can increase efficiencies for larger companies. Read More

Increasing "stickiness" for an online business

One way to think about how your brand resonates with consumers is stickiness. Read More

What is cloud computing?

Cloud computing is emerging as the predominant platform for software and data sharing. Read More

What is a PEST analysis?

Evaluate every factor that may influence your new business with a PEST analysis. Read More

What is geo-targeting?

Targeting advertisements to specific regions helps online merchants improve ROI. Read More

What is online reputation management for ecommerce?

Your company's online reputation can determine its success — find out how to influence it. Read More

What are 404 errors, and what do they mean for ecommerce stores?

404 error codes negatively impact user experience but can't be outright prevented. Read More