A better way to sell B2B.
Meet buyer demands with a more intuitive, customisable ecommerce platform — built for the unique needs of B2B.
B2B Edition wins 24/24 medals in 2024 Paradigm B2B Combine.
Modernise your B2B ecommerce experience.
Open-source buyer portal
Bespoke buying experiences: create a customised buyer experience utilising the source code of our Buyer Portal, minimising the costs of solving for complex B2B needs.
Company account credit management
Credit payments made easy: manage accounts and credit for your various customer groups from one convenient location.
Payment visibility control
Control B2B sales: manage approved payment options, including purchase orders and credit cards, for a smooth purchasing experience.
Sales rep masquerade
Streamline B2B purchasing: log in on behalf of your company, access shopping lists, add products to cart and place orders seamlessly.
Controlled access
Seamless experiences for all customers: tailored experiences, customisable buyer tiers, and role-based access control on a per-customer basis.
Invoice portal
Accelerate invoicing and payment processing: enable diverse payment methods for faster, more efficient transactions, accelerating invoicing and payment processing.
Multiple storefront locations for localised experiences
Localise with ease: craft buyer-specific experiences across segments, locations, verticals, languages, currencies, and more by easily launching and managing new storefronts from a single back-end.
Seller quoting and discounting
Boost B2B sales: offer personalised pricing options, quotes, and discounts to foster customer loyalty, increase sales, and improve satisfaction.
Shared lists and easy reorders
Increase ordering efficiency: allow buyers to share shopping
Mobile optimised
Grow sales on the go: specialised features built to improve page speed scores, helping to enhance conversion rates no matter how your customers shop.
Custom catalogues and pricing
Customise your customer experience: dictate custom pricing and catalogues for individual customers or customer groups, located behind individual logins.
Headless support
Futureproof your B2B business: MACH architecture, advanced functionality, seamless integration and personalised experiences through APIs.
Why brands say they moved to B2B Edition.
Design custom buying experiences.
“Custom development is not something other providers really offered. Just knowing we can do whatever we want with the system was really important to us.”
Joe Fassbender, Business Transformation Manager, United Aqua Group — Migrated from: NuORDER
Adapt and innovate faster, without friction.
“BigCommerce gives us the scalability, flexibility and openness we need to be able to go in, make changes, and implement them right at the moment we need to.”
Jed Simpson, General Manager, TYGRIS — Migrated from: Offline, manual
Add storefronts, regions, and channels from one platform.
“Whether through price lists, customized commercial quotes or tax support, BigCommerce’s native functionality and extensive partner app marketplace delivers the hybrid B2C and B2B capabilities we needed to tailor our site to our diverse audiences.”
Sean Flaherty, Marketing Director, US Cutter — Migrated from: COREsense
Free time. Lower cost and risk. Leave maintenance to us.
“We want to understand our products, understand our customers and focus on them. We don't really want to deal with the minutiae of servers and keeping the lights on, keeping the technology going.”
Richard Hughes, Ecommerce & Marketing Mgr, Industrial Tool Company — Migrated from: Custom .NET solution
Integrate the tools you trust.
ERP, OMS, CRM — no problem. Simplify vital integrations with one click or customise your automation with open APIs.
Improved buyer experience
Launch one-click, pre-built tools including immediate quote generation, user permissions and re-ordering for a best-in-class B2B customer experience.
Customised shipping
Reduce costs by building customised shipping rates for your B2B customers via our native integration with ShipperHQ, the leading shipping rate rules engine.
Third-party data syncing
Sync data with any third-party tool in your ecosystem leveraging our open and extensible platform.
B2B ecommerce your way.
Manufacturing
Manufacturing buyers are different to other consumers, but they still expect modern buying experiences. Deliver an engaging and frictionless journey to gain a competitive advantage.
Wholesale
Simplify with a single front and back-end experience for retail and wholesale. Automate customer group management, and customise prices and discounts down to the unique SKU level.
Align with best-in-class B2B partners.
Design and build a beautiful store, improve marketing results and streamline B2B operations. BigCommerce agency partners bring you certified expertise in taking your business to the next level.
“As a fairly complex B2B operation, we needed things like specialised item attributes, custom inputs, an interface with our existing ERP, and custom shipping and handling abilities for our customers. This was no easy task. However, American Eagle made us feel confident and were able to fully execute the vision we had.”
Chris Hiller, General Manager, Berlin Packaging
Migrated from: Offline to Online
“We worked with BigCommerce partner Intuit Solutions, which puts a skin over the BigCommerce one page checkout and rearranges all of the information. Now, there are three columns on the checkout page. There is no scrolling at all. It’s clean and undistracting for the customers. Plus, we can brand it or include up-sells or cross-sells as needed. That's been working very well.”
David Berlach, Co-Founder/Co-Director, Bohemian Traders
Migrated from: Volusion
“BigCommerce is particularly well suited for B2B companies looking for a value-priced, partner-centric, multi-tenant SaaS ecommerce solution to deliver complementary functionality.”
ANDY HOAR, CEO, PARADIGM B2B
Expand your addressable market, seamlessly.
Sell and manage B2B and DTC from one platform.
Compete with DNVBs
With competition from digitally native vertical brands (DNVBs) heating up, sell directly to customers and take back control of your merchandising and product messaging.
Own your relationships
Directly own customer relations, develop personalised customer experiences and build long-term loyalty.
“Traditionally, we relied on wholesalers to do a lot of our marketing, but going direct-to-consumer has enabled us to share our brand story with customers on our own site and in our own way.”
Heidi Maund, Director of Ecommerce, Natori
