Fomo displays recent orders and product reviews on your storefront in real-time, creating the online equivalent of a busy store.
When prospective customers see that other people are buying your products, on-page sales conversion can increase dramatically.
Over 11,000 active websites and counting
Fomo is used by thousands of websites to deliver social proof and increase sales. Case studies on 10 e-commerce clients across the health, beauty & wellness, style & fashion, business, furniture, and beverage categories (two of which are subscription-based) illustrate the power of Fomo's Social Proof Marketing Solution. Looking at just one month of data, these clients had astonishing results:
25x - 125x ROI
Ave. 3-14% conversion rates
Increase in total cart volume across categories (e.g. 11% higher for style & fashion sites)
Business-related store with $36K in sales through Fomo (and average cart purchase of $1,285)
Wellness (yoga products) store generated $15K in sales, increasing total number of items in cart
See a Happy Fomo customer - https://www.matchaeologist.com/ (wait a few seconds)
Fomo now allows click-callbacks to trigger Events in Google Analytics when notifications are clicked. You can also now set custom UTM parameters on click-through URLs to track goal attribution.
Additionally, our new template image gallery provides optional default images notifications and you can now filter for order value before showing notifications -- hide the cheap stuff.
Enable "Window Shopping" to let visitors add items to their cart, directly from a Fomo notification (no redirects).
Enable "guaranteed by Fomo" stamp to be led to a page with detailed data to show your visitors real-time evidence behind the notification.
Beyond the Fomo notification we now offer "Fomo Inline", which lets you insert social proof messages as text. For example, you can add messages like "38 people just bought this in the last 24 hours" next to a product's "buy now" button.