Ecommerce Success Stories

Pruvit Gear: Saving $1,000,000 annually + custom print-on-demand services

Tracey Wallace / 1 min read
Table of Contents

    Why they won

    SUCCESS PARTNERS was a finalist for the Innovation Award for Agency Innovation for their work on Pruvit Gear.

    For print-on-demand product personalization generating millions in revenue.

    Business stats

    Business outcomes of the innovation

    • $1,000,000 saved annual by migrating from Magento to BigCommerce
    • 312% increase in conversion rate

    What they do

    Pruvit Gear is an online apparel, print-on-demand and active-lifestyle brand.

    The challenge behind the innovation

    We do millions in print-on-demand revenue on an annual basis, so it was imperative that we find a solution for BigCommerce prior to deciding to move the brand from Magento to the BigCommerce platform.

    How they make it work

    SUCCESS Partners is the first BigCommerce Partner to offer Print-on-Demand services. Not to be confused with ‘Brand-on-Demand’, like Printful, we integrated with XMPie (Xerox) to offer our customers Variable Data Printing, like business cards for example.

    It definitely was not easy. We had to be creative with our app creation since the Cart API hadn’t been released.

    Final word

    We saved over $1,000,000/yr and increased conversion rates 312%.

    Our VDP/”Print-on-Demand” service didn’t skip a beat and continues to grow.

    Our analytics show a reduced number of cart abandonment across the board due to the clean user interface that BigCommerce was able to offer.

    Want more insights like this?

    We’re on a mission to provide businesses like yours marketing and sales tips, tricks and industry leading knowledge to build the next house-hold name brand. Don’t miss a post. Sign up for our weekly newsletter.


    Tracey Wallace

    Tracey Wallace

    Director of Marketing MarkterHire | Former EIC, BigCommerce | Founder, Doris Sleep

    Tracey is the Director of Marketing at MarketerHire, the marketplace for fast-growth B2B and DTC brands looking for high-quality, pre-vetted freelance marketing talent. She is also the founder of Doris Sleep and was previously the Head of Marketing at Eterneva, both fast-growth DTC brands marketplaces like MarketerHire aim to help. Before that, she was the Global Editor-in-Chief at BigCommerce, where she launched the company’s first online conference (pre-pandemic, nonetheless!), wrote books on How to Sell on Amazon, and worked closely with both ecommerce entrepreneurs and executives at Fortune 1,000 companies to help them scale strategically and profitably. She is a fifth generation Texan, the granddaughter of a depression-era baby turned WWII fighter jet pilot turned self-made millionaire, and wifed up to the truest of heroes, a pediatric trauma nurse, who keeps any of Tracey’s own complaints about business, marketing, or just a seemingly lousy day in perspective.

    View all posts by Tracey Wallace

    Leave a Reply

    Your email address will not be published.

    Less Development. More Marketing.

    Let us future-proof your backend. You focus on building your brand.