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Feedonomics Surface

Drive growth on ad channels with reliable, optimised feeds.

Feedonomics Surface allows you to connect your BigCommerce store to advertising channels with a single, powerful solution. Simplify product feed management, automate your listings, and boost your sales — all without the technical hassle.

Currently available for BigCommerce customers only. Click here to activate now.

A three-step diagram showing the Feedonomics process: Connect, Optimize & Automate, and Sell.

The easiest way to sync your BigCommerce store with Google and Meta.

Without Surface

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Complicated configuration

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Manual, time-consuming processes

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Limited ability to edit product info

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Product disapprovals and warnings

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Disjointed product information

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Slow growth

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Many poorly maintained apps

With Surface

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Set up in a few clicks with a simple interface

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Automated feed build and data syncs

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More control with data transformation tools

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Error resolution dashboard

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Structured listings and optimised data

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Improved ROI and conversions

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24/7 support and a single integration

“The level of confidence we have now that the data is clean is great, because you're spending money on advertising, and you're relying on that data. If the data is garbage, you're going to get garbage results.”

Mike Retrum, Owner, DRPD

Set up Surface in a Snap

Four easy steps for better campaigns.

Feedonomics Surface simplifies your entire feed management workflow in four simple steps.

A user interface showing a dropdown menu for selecting an e-commerce channel, with Google selected.

Step 1

Connect to Feedonomics

Activate Feedonomics Surface from the BigCommerce Channel Manager and link your Channel accounts in seconds.

A user interface showing two loading screens for connecting to a BigCommerce catalog and optimizing product data for Google.

Step 2

Automate feed build and syncing

The app automatically categorises and builds your product feeds. Just enable auto-sync to keep your product data and pricing perfectly in sync.

A user interface displaying product data for a t-shirt and a running shoe, with a popup showing an optimized title for the running shoe.

Step 3

Optimise your listings

Tailor your product listings to your ad campaigns, using simple data overrides or powerful transformation tools.

A user interface showing a running shoe product successfully synced with Google and Meta sales channels.

Step 4

Sell on more channels

Your products are now accurately listed, optimised, and ready to sell on Google Shopping, Facebook, and Instagram. Drive growth on more channels with less work!

Save time and improve campaign performance with Feedonomics Surface.

Upgrade to unlimited channels with full service management.

Feedonomics is the best-in-class product feed management platform. With Feedonomics Surface, you get enterprise power in a budget-friendly solution. When it’s time to scale, upgrading to full-service feed management lets you hand off the daily tasks and stay focused on your big-picture strategy across hundreds of channels.

Trusted by the biggest names in ecommerce:
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“The team has done a fantastic job organising and optimising our complex data while providing the global, always-available service we need for our business.”

Paul Mansour, Global Marketing Director at Dell

From free to full service, choose the plan for you.

Whether you're just getting started or need advanced control, Feedonomics Surface has a solution for everyone.

Surface Basic

Free

Up to 100,000 SKUs

Free, simple connection to the most popular advertising channels with basic optimisation tools. Best for small businesses that need minimal customisation.

Included features:
  • Automated feed build using AI
  • List to Google, Facebook, Instagram, and Meta Shops
  • Detect and fix errors in your feed
  • Ongoing, reliable syncs from your ecommerce store
  • Adjust feeds with individual overrides
  • 24/7 support
Surface Retail

$29-$199/month

Up to 100k SKUs and 10 connections

Take the next step with advanced and powerful bulk optimisation tools. Excellent for catalogs that need comprehensive control and advanced customisation.

Everything in Surface Basic, plus:
  • Optimise feeds in bulk through automated data transformation
  • Join files (to incorporate additional data or manually adjust attributes)
  • Map custom fields from ecommerce platform into individual channels
  • Channel-specific data validation and taxonomies
Managed Service

Custom Pricing

Unlimited SKUs, Unlimited Channels

Fully managed, end-to-end service for feed optimisation and channel syndication. Perfect for enterprise businesses, complex data needs, or teams looking for a partner.

Everything in Surface Retail, plus:
  • Unlimited advertising channels
  • Access to marketplace channels
  • Custom scheduling
  • Proactive feed monitoring and alerting
  • Data governance rules
  • Advanced performance reporting and analytics
  • Strategic consulting for channel expansion and optimisation
  • Custom label and promotion support
  • 24/7 support portal with strict SLAs

Try out Feedonomics Surface today.

You can connect your store to ad channels in minutes.

Frequently Asked Questions