“I heavily pushed for BigCommerce over Shopify and Magento. I had experience with BigCommerce so I was a proponent of switching to the platform.”
vu tongsales and marketing manager, jennifer taylor home
BigCommerce: The hub of connection
When asked why Jennifer Taylor Home made the switch to BigCommerce, Vu matter-of-factly stated, “The reason was me. Top management brought me in to turn things around and get the online business growing. When I saw what we were working with, I began pushing for us to migrate to a different platform.”
If Jennifer Taylor Home was going to grow and expand its business, Vu knew the company needed an enterprise-grade ecommerce platform with a lot of capacity to scale to make it happen.
“I heavily pushed for BigCommerce over Shopify and Magento. I had experience with BigCommerce so I was a proponent of switching to the platform,” Vu said. “With BigCommerce we are getting as many of the ecommerce features and experiences that are already widely desired from many of the popular ecommerce websites, but we are getting them out of the box. To me, it was the best choice between a turnkey mom-and-pop solution and ultimate enterprise scalability.”
The flexibility of BigCommerce was another contributing factor in Jennifer Taylor Home’s ability to scale by making it easy for the company to adopt new payment methods like Apple Pay and PayPal. “There seems to always be some kind of new wallet or digital payment out there. BigCommerce has been very easy going in terms of adopting them, so that’s been very useful for us. It makes the checkout process easier, even down to the connectivity to our ERP,” Vu said.
Jennifer Taylor Home uses NetSuite for its enterprise resource planning (ERP) system. In addition to serving as the company’s order management system, it is used to sync orders purchased on Facebook and Instagram shops directly into BigCommerce.
“Everything is basically connected and this simplifies our business,” Vu said.
Comments by: Vu Tong, sales and marketing manager at Jennifer Taylor Home
Ads and Listing on Google by BigCommerce – “There are other solutions, but we’ve found the one created by BigCommerce has been the most streamlined. I’ve provided feedback directly to that team in the past, and I’m thankful BigCommerce created this solution.”
- Enterprise Resource Planning (ERP)